October 20, 2026
Sports has long been part of North Carolina’s cultural identity, but it’s also an important part of the state’s economy and competitive position. On October 20, the Infrastructure & Supply Chain Council will take a deeper look at new NC Chamber Foundation research examining how sports venues, tourism, manufacturing, workforce, public infrastructure, and participation combine to support economic activity across the state. The discussion will bring together leaders from across the sports economy to explore how our state can position this important and diverse economic sector for growth and development.
This webinar is open to all interested stakeholders, regardless of NC Chamber membership.
Agenda
Tuesday, October 20
| 10:00 am | NC Sports Economy: From Cultural Identity to Competitiveness Asset North Carolina’s sports economy is more than a cultural identity. It is a strategic, statewide competitiveness asset shaped by venues and events, tourism and hospitality, manufacturing, workforce, infrastructure, and community investment. THis panel will bring together leaders from professional sports, economic development and the business community, as well as sectors important to the state’s sports economy to examine how those pieces connect, what they mean for the state’s competitiveness, and where these existing assets can support broader economic growth and investment.
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